What you can solve in Matomo
Typical tasks in Matomo, explained step by step, and the plugin that takes care of them.
Detect bot traffic in Matomo before it skews your numbers
Finds bots that look like real visitors by how whole groups of visits behave, and keeps them out of your reports.
Define and compare your own marketing channels in Matomo
Group referrers and UTM campaigns by rule into the marketing channels your team actually works with.
Report conversions from Matomo server-side to Google Ads, Meta and LinkedIn
Your campaigns learn from the conversions Matomo already records, server-side, with consent per platform and without extra pixels on your website.
Give every widget its own segment, and share dashboards live with your team
Give every widget on your Matomo dashboard its own segment and share the dashboard live with your team instead of handing out copies that go stale at once.
Track multiple websites at once, with one hit for every Matomo site that needs it
One tracking hit lands in your website and in up to ten more Matomo sites, ideal for a roll-up across several websites.
Keywords and rankings from Google Search Console, right inside Matomo
Search terms, clicks, positions and estimated conversions from Google and Bing as reports in your Matomo, right next to your visits.
Analyze each section of your website separately in Matomo
Define your blog, shop or help center once by URL pattern and get separate reports for each section in Matomo.
Matomo single sign-on through your identity provider, with permissions from IdP groups
Your team signs in to Matomo via SAML with Entra ID, Okta or Keycloak, and permissions come straight from your identity provider's groups.